Blackstone River Watershed Association
Association Logo redesign
The Blackstone River Watershed Association approached Gardiner Design to recreate their existing logo. The only existing logo had been photocopied for years and deteriorated as a result. I also I felt that the logo lacked punch and with all its details placed to the sides, it was lacking a focal point. Since the association had adopted a trout as their "mascot" in all of their other marketing materials I felt that adding the trout as a central figure made sense.
Their original logo is shown at the bottom.